WHAT IS MYGUTNESS!

FRIENDLY BACTERIA

MyGutness is sparkling fermented lemonade that offers over a billion probiotics per each bottle*. Consuming probiotics will help to stimulate microflora, support healthy gut functions and increase digestive health, and gastrointestinal tract which supports digestion. *at time of bottling

UNFORGETTABLE DRINKING EXPERIENCE

MyGutness probiotic lemonades are light and refreshing drinks with exceptional taste. Fermented and handcrafted over a period of several days with our proprietary MyGutness probiotic culture, MyGutness offers unforgettable healthy drinking experience.

DRINK OF THE FUTURE

Digestive elixir served in a tasty and friendly way. Most drinks on the market are made within an hour – We believe in GUT instinct – REAL DRINKS FOR REAL PEOPLE.

PRODUCTION PROCESS

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CURRENT UNIQUE OPPORTUNITY WITHIN HEALTHY FOOD & BEVERAGE MARKET

CONSUMER BEHAVIOUR

  • Half (49%) of global r espondents believe that they are overweight, and half (50%)are trying to lose weight.
  • Consumers are looking for fresh, naturaland minimally processed foods.
  • The beneficial ingredients that help to fight diseases and promote health are very important today.

LIFESTYLE

  • Gyms / health-clubs incr easing in popularity
  • People eating out more
  • Interest in naturalness sustainability
  • Organic food movement gaining momentum
  •  People willing to pay f or quality

CONSUMER DEMOGRAPHICS

  • Strong / rapidly increasing “middle class”
  • Rising number working women
  • Grocery spend per capita increasing
  • Increasing urbanization /density in key cities

PURCHASING BEHAVIOUR

  • Emergence of premium sections sales in supermarkets
  • Emergence of impulse sales areas in supermarkets
  • Supermarkets offering tiered quality ranges
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MODERN DESIGN
HANDCRAFTED PRODUCTION
REFRESHING TASTE
HEALTH CLAIM PROBIOTICS
AMBIENT DISTRIBUTION
AGGRESSIVE PRICING STRATEGY

NO PASTEURIZED  
NO PRESERVATIES  
NO SWEETENERS  
NO ARTIFICIAL COLORS AND FLAVORS  

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FLAVOURS INTRODUCTION

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ORIGINAL

Purified water, organic cane sugar, organic apple juice, organic white grape juice, carbon dioxide, natural bergamot flavour, lactic acid (fermented), bacillus coagulans MTCC 5856

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ATLANTIC RASPBERRY

Purified water, organic cane sugar, organic apple juice, organic white grape juice, carbon dioxide, natural raspberry flavour, lactic acid (fermented), bacillus coagulans MTCC 5856

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GINGER LEMON

Purified water, organic cane sugar, organic apple juice, organic white grape juice, carbon dioxide, natural ginger flavour, natural lemon flavour, lactic acid (fermented), bacillus coagulans MTCC 5856

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REAL COLA

Purified water, organic cane sugar, organic apple juice, organic white grape juice, carbon dioxide, natural cola flavour, lactic acid (fermented), bacillus coagulans MTCC 5856

DISTRIBUTION

+351 910 957 212
product information: OFFICE@CAPTAINKOMBUCHA.COM
sales contact: MV@CAPTAINKOMBUCHA.COM

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